A consultancy for cheer programs · Northern & Central Illinois
Founded by Day. Technique, safety, culture — for kids who deserve more days on the floor. Clinics, private coaching, and program consulting for gyms and school teams.
01 / Programs
One athlete chasing a single skill, a family who wants real coaching between seasons, or a program that needs a season built from scratch.
Open registration or booked privately by a gym or school program. Small ratios, everybody moving.
Built around the exact skill that's holding an athlete back — and the confidence underneath it.
For gyms and school programs that want structure — not another practice that fills the time.
02 / Sayings · field-tested
Some days you base. Some days you fly. Either way you show up.— Day, on the squad
If she's in the air, you're not on your phone.On safety · rule #1
Spirit is loud. Technique is louder.On priorities
We don't toss what we can't catch.Stunt rule
More kids on the floor. More doors open. That's the whole pitch.— Day, founder's note
A good cradle catches the body. A great one catches the trust.— Day, on what we're actually teaching
03 / Film
Twenty seconds from the floor at Illinois College — every group working at once, coach on the mat, everybody up.
04 / The first one
The first CheerDays clinic ran in the King Fieldhouse in Jacksonville — a full floor, stunt groups working simultaneously, and coaching that never left the mat.
We asked her to come back before she’d left the building.
05 / How a clinic runs
Warm-up, then we see where every athlete actually is — not where the roster says they are.
Tumbling, jumps, and motions in rotating stations so nobody waits in a line for a turn.
Groups built on the spot by position and level, working full-out with a coach on every group.
We film the reps and walk athletes through what to fix. The correction lands when they can see it.
Every athlete leaves with the next progression written down for their own coach and gym.
06 / Book
Tell us who the athlete is and what you're after. We'll come back with dates, pricing, and the right format.
Prefer to just talk it out? Email info@cheerdays.co or find us on Instagram.
07 / Coach Day
CheerDays runs on a simple idea: athletes get better when somebody is actually watching the rep. Not counting it — watching it, correcting it, and handing them something to take home.
Day coaches competitive cheer in Illinois and runs every CheerDays session personally, from open clinics to private work with an athlete chasing a single skill. The first clinic ran at the Illinois College fieldhouse in Jacksonville, and the format hasn't changed since: small ratios, full-out reps, honest feedback.
Work with Day08 / Questions
Competitive cheer athletes from youth through college, plus school and all-star programs booking a private session for their team. Athletes get grouped by level and position once we see them warm up, so mixed-level rosters are fine.
Yes. Clinics run at your facility anywhere in northern and central Illinois, or at a venue we book. Travel beyond that is possible — ask.
Practice clothes, cheer shoes, water, and any braces or tape they normally practice in. We bring the mats and the plan.
Pricing depends on format, group size, and location. Send the form and we'll come back with an exact quote — no packages you didn't ask for.
We film reps for coaching feedback and take photos for the site and social. If you'd rather your athlete not appear in anything public, tell us at check-in and we'll keep them out of it.